Sales Performance Indicators: Unit vs Value Win Rate
On this episode, SRG's CEO and Managing Director Norman Behar shares advice on managing sales performance.
Jon Ray asks:
How do you measure win rate? If one of your sales metrics is win rate, how do you measure this in your organization? I'm specifically interested to hear if you have a preference for unit win rate or value win rate
to be the first to watch new episodes.
Get your question featured on SRG Insights. Submit your question here.
You may also enjoy these articles on Value-Based Selling
- Asking High IMPACT Questions to Help Buyers Find Value
- Looking for Ways to Sell Value? Start with These 29 Questions
- Sales Performance Indicators: Unit vs Value Win Rate
- Four Types of Value Added Benefits and How to Quantify Them
About Norman Behar
Norman Behar is a Managing Director at the Sales Readiness Group, A Part of SBI. He has over 25 years of senior sales management experience and is recognized as a thought leader in the sales training industry. His blog posts and whitepapers are frequently featured in leading sales enablement publications, including ATD, TrainingIndustry.com, and Selling Power.