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Medical Sales Training Programs for Medical, Pharmaceutical, and Biotech Companies

Representative Clients

The medical and pharmaceutical industry is rapidly changing, making sales skills more critical than ever before

The market is consolidating, physicians are becoming harder to reach, and there are more (and different) buyers involved in the purchase process.

Also, because of the coronavirus pandemic, how reps go about engaging with health care professionals and other decision-makers and influencers has changed dramatically.  Likeability, relationships, and product knowledge are no longer enough to do well. 

The value of sales team training cannot be understated. If you want to build a high-performing medical sales organization in an increasingly complex, competitive, and regulated environment, your team has to change the way they sell. Instead of continuing to rely on repeated interactions with physicians, high-performing medical sales reps need to widen their approach to include other key stakeholders. They need to share expertise and leverage pre-existing and new opportunities to promote solutions that meet the HCPs’ most urgent needs.

Here at the Sales Readiness Group, we offer award-winning medical sales training programs. We work with industry-leading medical, pharmaceutical, and biotech companies to turn their reps into top performers and trusted advisors.


Leading medical sales organizations trust us to train their teams because they know...

Sales Readiness Group (SRG) is an industry-leading company that offers successful, tested medical sales training programs. We help improve the performance of sales teams by providing customized, skills-based training programs that produce sustainable behavior change. That’s why Selling Power Magazine has ranked us in their Top Sales Training Companies list for the past 11 years.


Isn’t it time your whole team was consistently making quota?

We’ll show you how to turn them into top performers.

Schedule a friendly, zero-pressure sales performance consultation. We promise you’ll grab some actionable insights for improving selling skills across your organization.

We'll contact you within 24 hours (or on the following business day).

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