Each sales organization is unique, with its own culture, processes and set of abilities and challenges. That’s why off-the-shelf training programs are often boring and ineffective.
All of our programs are customized to improve relevancy and support the adoption of new skills. Our proprietary customization process links the training to the goals and objectives of your sales organization.
At Sales Readiness Group, we offer extensive customization capabilities ranging from developing customized role plays and exercises to customizing our core content to better align with your business goals, training priorities, existing processes and culture. This level of customization produces better skills application during the training and, therefore, improves sales results.
This customization includes an in-depth, structured consultation process where we learn about your business goals, industry, competitive environment and training priorities, and needs of your sales team. As part of this consultation process, we do interviews with key stakeholders, including senior sales executives, trainers, sales managers and sales people.
This in-depth consultation allows our team of instructional designers and graphic artists to efficiently incorporate your terminology, examples and processes into the training program, increasing relevancy.
SRG has significant project management experience developing and implementing large sales training programs. Our proven implementation methodology allows us to efficiently deploy complex training programs.
SRG featured clients range from Fortune 500 companies to mid-sized businesses across all industries. We have many success stories that show our willingness to understand your business and help you focus on the right things to make a difference. SRG has been in Selling Power Magazine's Top Sales Training Companies list for many consecutive years.