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Build, Manage, Coach, and Lead and High-Performing Sales Team

Sales managers are the most important people on your sales team

They’re responsible for hiring the right people, making accurate sales forecasts, coaching middle performers to close more deals, and leading their teams to higher performance.

They directly impact your company’s ability to increase revenue and post consistent profits.

As markets become more competitive and sales cycles lengthen, having skilled, effective sales managers is more important than ever before.

Though your managers are experienced, you've noticed that they aren't effective sales coaches

It’s not their fault. Research from SRG and Selling Power Magazine shows that 73% of sales managers don’t get the training they need to coach a high-performing sales team. So, even though they may have been great sales reps, they never learned how to become high-impact sales managers.

That’s because skills unique to the sales manager role get left out of more generic training programs.

This is what happens in most sales organizations:

Sales managers typically attend sales training with their teams (a good thing) plus some generic leadership training (also a good thing).

So, they’re getting solid training in some areas, just not the specific skills they need to lead a sales team and drive top-line results.



All the skills, knowledge, and tools you need to build, manage, coach, and lead a high-performing sales team.

High-Impact Sales Manager is an online program based on our industry-leading sales management training program that has been used by many large Fortune 500 sales organizations.

course package


Get lasting behavioral change that drives sales results

The curriculum covers 5 high-impact sales management skill areas:


Your sales managers will learn how to...

  • Clearly set performance expectations
  • Monitor 10 critical success factors for better sales results
  • Pinpoint performance gaps before they derail your team
  • Improve the accuracy of sales forecasts
  • Identify red flags that lead to stalled sales opportunities
  • Conduct productive coaching sessions that improve selling skills
  • Overcome resistance to coaching
  • Implement a sales vision to achieve ambitious goals
  • Influence, motivate, and lead the sales team
  • Consistently hire sales stars
  • Avoid common interviewing traps

What our clients are saying about this program

“things people learned are being used”

“Since the training, we have continued the learning process through homework and reinforcement. We can see that the things people learned from SRG, especially about coaching and managing performance, are being used.”

— Director of Sales Training, RingCentral

“focus on the right things to make a difference”

"Through my experience, I've seen how SRG can guide a sales management team - providing them with tools and helping them focus on the right things to make a difference."

— B2B Specialty Operations, Convergys

“they all have said how easy it is to apply”

"All our managers are using the program tools in team meetings and their one-on-ones, and they all have said how easy it is to apply the skills they learned."

— Senior Director of Sales Training, Metagenics

“outstanding program”

"SRG did a great job of preparing and delivering an outstanding program that provided our sales leaders the skills and techniques to proactively manage our sales team."

— VP of HR & Organizational Effectiveness, BMD


Leading sales organizations across industries trust us to train their sales managers because they know...

Sales Readiness Group (SRG) is an industry-leading sales training company. We help improve the performance of sales teams by providing customized, skills-based training programs that produce sustainable behavior change. That’s why Selling Power Magazine has ranked us in their Top Sales Training Companies list for the past 11 years.


Top FAQs

Is this course right for me?

High-Impact Sales Manager will benefit both experienced and newly promoted sales managers.

What's the time commitment?

This program is divided into 61 short video lessons. To get the most out of this program, we recommend going through all the lessons 2-3 hours per week or 30 minutes per day. 

How long do I have access to course material?

You’ll have access to the materials for up to a year.

Build, Manage, Coach, and Lead and High-Performing Sales Team

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