The best players don't always make the best coaches.
That's true in professional sports, and it is also true in sales when most sales managers are promoted from the field.
Research from SRG and Selling Power Magazine shows that 73% of sales managers don't get the training they need to coach a high-performing sales team. So, even though they may have been great sales reps, they never learned how to coach.
High-Impact Sales Coaching is a highly interactive program that incorporates scenario-based learning, exercises, and role-plays. The program will benefit both experienced and newly promoted sales managers.
Content is customized, so the training is highly relevant for real-work challenges
"What really stood out is that they were able to speak our lingo and understand our business before we even signed a contract.” — Audi Cathcart, Lingraphica
Unlike disappointing off-the-shelf or "canned" trainings, we tailor the curriculum to your business needs and your unique sales culture to provide the best sales training for your organization.
Get personalized case studies, relevant examples, and role-playing exercises to better prepare your team for real-world business challenges.
New skills turn into lasting habits because reinforcement is built-in
Effective training is a process, not a one-time event. Our sales coaching training program includes post-training reinforcement sessions, job aids, and tools to ensure real-world skills application and adoption.
Instead of getting info that's forgotten after a few weeks, our sales coaching training program helps you create lasting behavioral change that measurably improves sales team performance.
If you have a large sales organization, an internal training department, or are rapidly growing, the High-Impact Sales Coaching program can be licensed and delivered using your own facilitators. Under our flexible, cost-effective license terms, you can customize, repurpose, and deliver the curriculum whenever and as often as you like. Sales Readiness Group also supports your internal trainers with a Train-the-Trainer certification program on how to deliver this sales coaching training, including how to facilitate the program virtually.